Copywriting Portfolio
Website content
Rob Simpson is a web designer and developer who was pivoting his business towards sustainable website design. I rewrote Rob’s website to help him target his new audience and share his ethos with the world.
“Working with Isabelle was great. You might think writing short-form content is easy, but there’s a real skill to it and Isabelle makes it look easy. As a business owner, I had a real problem trying to communicate what I do to my audience in a way that they would understand. But Isabelle managed to come up with ideas that I never would have. If you’re struggling to explain to your audience what you do then Isabelle is the person to help you, I for one look forward to working with her again in the future.”
- Rob Simpson
Callirius was created by ex-bankers, including the former-CEO of Stifel Bank, to help nature-based projects gain funding. I wrote their website from scratch to help the business explain their, often complicated, offerings to more people.
“Isabelle’s help enabled us to launch a fully-fledged website that resonated with our brand, identity and vision. We look fondly to the time working with her, as she was very collaborative, empathetic with our brand, flexible and available. We appreciated her challenges on aspects that were not fully consistent or aligned. What is more, it was key for us to rely on her native language skills. We look forward to collaborating with her again in the future!”
- Marina Herías-Sáenz
One-off pieces of content
For more examples of my writing, check out my substack where I publish fortnightly articles on slow living, self, sustainability, post-capitalism, and more.