I’ve spoken to many people who believe climate change is the sole result of pollution by big corporations.

They believe it can’t be the responsibility of the individual to limit the effects of global warming as we have such a small footprint compared to the big players.

Because climate change is the fault of the big corporations, right? Well…

We have to avoid creating fear-mongering and doom-ism content. We need to stop assuming it’s too late. We need to safeguard those most affected by climate change.

This week I hit my 5-year veganniversary, and I have recently seen a lot of discourse around plant-based meats being unhealthy for you, with some saying they’re ultra-processed, packed with sodium, and not much healthier than their meat counterparts.

But what these articles don’t take into account are the other, more prominent benefits of plant-based meats…

When it comes to climate change, it’s an issue that isn’t easy to visualise.

How do you change this narrative and get people to relate to climate change–and take action?

Let’s take a look at how you can take a more sustainable approach to your email marketing campaigns.